Home - Newsmakers Inc.

Newsmakers

is a full-service Public Relations, Political Consulting and Marketing firm. Established in 1997, Newsmakers selects from every available medium to ensure your message is effectively communicated. Our expertise will help you find creative and direct avenues to reach and inform them of your plans for the future.

What makes our firm unique is our capability to serve a diverse client base with a variety of professional services. Retainer and reasonable hourly rates are available, and initial consultations are free of charge.

Areas of Expertise

Local Government | Education | Environment

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Public Relations

Good public relations is integral to the success of any business or agency. Newsmakers can design a tailored public relations plan to help you reach your target audience. Production of television and radio commercials, development of attractive and informative web sites; as well as publications such as newsletters and brochures guarantee your clients know what you have accomplished and keep them informed of your plans for the future.

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Political Consulting

From policy decisions to crisis management, our firm can assist governmental bodies in making the best decisions for their constituents and communities. With more than 20 years of experience, we offer a unique insight into the inner workings of government and can provide sound political consulting on an array of issues facing all levels of government. Newsmakers has also managed and worked on many political campaigns from mayoral and union elections to congressional races, all with a high rate of success.

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Advertising

When it comes to advertising, let Newsmakers help you choose the best strategies in the market. We implement a variety of different media including online, radio, television and print. We can take you through the process step-by-step and assist you in designing and placing your advertisement for maximum results.

Media Relations

Dealing with the media on a regular basis is time-consuming and challenging but it is vital to developing and maintaining your image. Newsmakers will help you successfully present your image to the public. Our trained professionals will show you how to get the coverage and the exposure you’re looking for. In addition, we offer individual and group training on how to deal effectively with the media.

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Research

When your company is faced with an issue and you need to know how others in the industry deal with similar subjects, let us do the research for you. We can gather key industry data and compile reports, complete with supporting charts and references, so you have all the information you need to make an educated decision.

Event Planning

Hosting events takes experience and careful planning. Sometimes the smallest detail can make the difference between success and failure. Whether it’s a groundbreaking ceremony for a business expansion, a holiday gathering for your own employees or any other function, our firm can help you make your event the best it can be. We will organize and run your event so you can concentrate on being the host.

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Graphic Design

Our graphic designers can create literature to impress and dazzle your clients and prospects: flyers for an upcoming event, company brochures, and political mailings. We can even create your company logo. We have the expertise and ability to do it all.

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Film & Photography

A picture is worth a thousand words, so let our creative experts capture those moments with professional photographs. If pictures can’t tell your whole story, we can produce a short promotional film that will.

Social Media

Our social media department provides the cutting-edge technology necessary in today’s competitive marketing and fundraising environment. From development of e-business campaign plans, e-websites and e-advertising to e-mail broadcasts and tele-campaigns, they are highly effective in advancing the goal and objectives of our clients through e-solutions. While we determine who the targets are and how best to reach them, technology allows efficient and effective targeting, successful fundraising and standout messaging.

Our Clients

After 20 years, Newsmakers has grown into a full-service firm focusing on three main areas: government, education and the environment. Our firm delivers services ranging from public relations, political consulting, marketing, government affairs, advertising, media relations and training, to research, graphic design, event planning, film and photography. Our client list includes elected officials, local governments, corporations, unions, not-for-profit agencies, law firms and educational institutions.

As a result of our firm’s efforts, many elected officials have served, and continue to serve, in public office. Local communities have benefited by becoming better informed of their government’s efforts through effective communications.

Newsmakers helped ensure the passage of referenda designed to increase the capacity of learning institutions. The firm created public service announcements aired in local theaters designed to save lives and property. In addition, we helped design programs for the Cook County jail which continue to turn around the lives of those in the criminal justice system.

These are just some of the achievements Newsmakers are proud to be a part of on behalf of our clients.

Testimonials

“I have been in the entertainment industry for 47 years and have been involved in endeavors both work and charity related that are just too numerous to list at this time. About 20 years ago I was introduced to Rosemaria DiBenedetto who was working on a project that I was involved in that ultimately was very successful primarily because of her expertise and diligence. I have since hired her many times for business purposes and asked for her help on charitable causes. She has an incredible work ethic that is second to none. I highly recommend her because quite simply she gets the job done”.
Tom Dreesen
Entertainer | Philanthropist

“Rosemaria DiBenedetto has helped us strategically deliver fact-based information to educate our customers and the news media in our Chicago Metro District. She knows the local news market very well. She strives for balanced, fair news coverage. Her approach is always professional. She is well-respected in the Chicago area, by the news media and key stakeholders.”
Terry Mackin
Director, Communications & External Affairs
American Water, Central Division

“I met Rosemaria DiBenedetto when she was hired to run my first campaign for President of the Chicago Teachers Union. Because of her expertise we were successful in defeating the incumbent union president.

After taking office, I hired Ms. DiBenedetto to be my Press Secretary. This was a daunting responsibility for anyone having to deal with the local and national press on a daily bases, regarding educational issues and policies. She had to hit the ground running while becoming knowledgeable about educational issues in a short period of time. I was very impressed with her professionalism and her ability to build and sustain relationships with members of the press and political figures.

She was also responsible for writing press releases and prepping me for media interviews. I found Ms. DiBenedetto’s experience and ability to collaborate with others invaluable to the Chicago Teachers Union and me.”
Marilyn Stewart
Former President | Chicago Teachers Union

“I’ve known Rosemaria for many years and we worked on a few client matters together. She is organized and prepared for client meetings, not afraid to say what needs to be said, and always ready to do what has to be done to complete the job. I would highly recommend her for public relations or any kind of campaign work.”
Jay Doherty
Owner
Jay D. Doherty & Associates

“Newsmakers was instrumental to the success of our Vision 20/20 initiative. Rosemaria worked tirelessly to be sure all publicity bases were covered. She not only provided publicity she learned the intricacies of Vision 20/20 and asked insightful question which enhanced the process. Her ideas brought us to a higher level of positive exposure.”
Patricia Dalsanto
Regional Superintendent
Kane County Regional Office Of Education

“Rosemaria and her firm helped with our rollout in Illinois of a statewide education initiative called Vision 20/20. We received great media coverage in Chicago and around the state during our rollout and even a year later at our annual state conference.
She continues to coordinate press matters, fundraising and other tasks for the group. Her dedication and knowledge of education-related issues is invaluable.”
Roger Eddy
Executive Director
IASB Illinois Association of School Boards

“It was a real pleasure to work with Rosemaria on projects. As a scientist, I know that communicating technical concepts to the general public clearly and effectively can be a real challenge, but she has the knack. It’s not that Rosemaria is herself a technical person, but she’s a fast learner, she listens and she asks the right questions till she is sure she knows enough to bridge the gap between science and public perception. I look forward to working with her again in the future.”
Richard Trzupek
Former Consultant
Environmental Services | Robbins Community Power